Google has recently been trying to take market share away from Internet Explorer with their new web browser Chrome. Check out their creative TV commercials that have gone viral on Google’s YouTube video sharing website.
Read the Full Article at PC World
The Pope
The Vatican is using Facebook; why aren’t you?
According to the Tampa Tribune:
Web surfers can now send virtual postcards of Pope Benedict XVI to their Facebook friends or follow the pontiff’s travel on their iPhones.
Under a papacy that has suffered communication woes, the Vatican is taking new, technologically savvy steps to bring its message to social networking sites and smartphones.
In its first day of operation Thursday, the Pope2You portal gathered some 45,000 contacts and 500,000 page views, while a Facebook application that sends postcards with photos of Benedict and excerpts from his messages was used around 10,000 times, the head of the project said.
Also available on the portal is an application for iPhone and iPod Touch that gives surfers video and audio news on the pope’s trips and speeches, as well as on Catholic events worldwide.
The new Web site is the latest update in the Vatican’s efforts to broaden the pope’s audience and reach out to young people. In January, Benedict got his own YouTube channel, which is now linked to the portal.
Read the entire article at Tampa Tribune
Whoever was responsible for this video did a great job. Enjoy.
Source: nicmcphee
Social Networks are getting more users and traffic than ever before. What’s more is that people trust the influence of their friends and family over being “sold” on a product through a traditional advertisement. This shift creates enormous opportunity for businesses as they learn better ways to promote their brands through social interaction.
From the article:
Marketers know the biggest influence on what people buy is recommendations from family and friends — and that circle has got larger thanks to Facebook, MySpace and LinkedIn, which connect individuals with similar interests worldwide.
The “buzz” they generate is about personalities, activities, events, careers and commodities, and that definitely includes what people like to experience, see, use, wear, and taste. No small wonder, businesses are tapping into this medium to promote their products and services.
Read the entire article at FinancialPost.com