How Businesses use Social Networks (Small Business)
Posted: May 22nd, 2009 | Author: admin | Filed under: Facebook, Small Business, Twitter, social network business | Tags: Small Business, Social Network | No Comments »Some may think that only large brands, such as Ikea, Coco-Cola, and Snickers with cult-like followings have a use for social networking. However, the stories below prove otherwise. Small business does have a use for social networking - and if done correctly, can increase revenue.
Free Spirit Yacht Cruises
Despite a poor economy Free Spirit Yacht Cruises’ revenue is up 30% from last year. The co-owner, Angela Motola-Donofrio, feels that the increase in sales is due to the company reaching out to customers on the social networks Facebook and Twitter.
BradsDeals.com
BradsDeals.com didn’t see a need to get involved in Social Networking until the company founder read on Nielsen Online that the greatest growth in age on Social Networks are ages 35 - 49. Since March 1, 2009 “the company has attracted 2,500 followers through Twitter … and nabbed 1,200 Facebook users …”
The Scion Group
This real estate agency that targets college students recently used Facebook to announce a student designs fashion show. Because of the Facebook announcement, the show drew a more people than the venue could handle.
These stories are just a few of the success stories of small businesses involved with social networking. Read the entire Chicago Tribune story.